Central Indiana · 20+ years in real estate

I help homeowners sell, and I help real estate businesses run better.

Listing agent, managing broker, and operations director. Selling a home is a project with a lot of moving parts, and I run it like one.

CP Chris Phillips

Two sides of the business

Front of house and back of house.

Listing Agent

Selling your home

You shouldn't have to manage your own sale. I run every step, from the first price conversation to the closing table, and keep you posted along the way.

  • A pricing strategy grounded in the data, with your estimated net proceeds up front
  • Professional photography, a listing video, and a launch checklist so nothing slips
  • 20+ years of negotiating, from Century 21 agent to managing broker
  • Serving homeowners across Central Indiana with The James Embry Team
Talk about selling →
Operations Director

Building a business that scales

Systems, technology, training, and accountability so agents can focus on clients instead of chaos.

  • Took a Keller Williams team from zero to top five in the market, and #1 KW team in the region, in three years
  • Consulted for brokerages and teams on systems that scale
  • Director of Operations, The James Embry Team
  • Builds custom tools: AI-driven pipelines, automated reporting, onboarding
Talk about your business →

How I sell your home

Five steps, no surprises.

Every listing follows the same proven process, so you always know what's next and why.

  1. 01

    In-depth market analysis

    Most agents pull a few recent sales. I go much deeper, so your price holds up with buyers and appraisers alike.

    • Sold, active & pending comps
    • Expired & withdrawn listings
    • Net proceeds at each price
  2. 02

    Prep & staging consult

    A walkthrough with a clear, prioritized list of what's worth doing before photos, and what isn't.

    • Staging consult
    • Prep priority list
  3. 03

    High-end marketing

    Your home shows up online the way buyers expect a premium listing to look.

    • Professional photography
    • Drone aerial tour
    • Floor plans
  4. 04

    Launch & showings

    A coordinated go-live, steady showing feedback, and honest updates on how the market is responding.

    • Coordinated launch
    • Showing feedback
  5. 05

    Negotiate & close

    Offers compared on what you actually net, then a managed path through inspection, appraisal, and closing.

    • Offers compared on net
    • Inspection & appraisal

How I build systems

Every system I build follows the same loop. It works for a two-person team and a hundred-agent office.

IdentifyBuildImplementDelegateRepeat
Read the playbook →

What I build

APIs that connect the tools you already pay for, custom websites, and databases that keep themselves up to date.

APIsWebsitesDatabasesAutomationAI tools
See the projects →

Twenty years, two sides

Licensed right out of high school, managing broker of a fast-growing firm, then building a top-five team from scratch. Here's the path that shaped how I sell homes and run businesses.

Century 21Managing BrokerKeller WilliamsThe James Embry Team
Read my story →

Get in touch

Let's talk.

Thinking about selling, or have a business problem to solve? Send a note and I'll get back to you, usually within a day.